Very interesting article on how to create data-backed personas with Google Analytics
http://www.boxesandarrows.com/view/building-a-data
Archivo de Noviembre 2007
Link of the day
Publicado en information architecture, etiquetado Google Analytics, personas el Noviembre 15, 2007 | Deja un Comentario »
Amazon – hey, it’s me, remember?
Publicado en usability, user experience el Noviembre 15, 2007 | Deja un Comentario »
Amazon is (still) undoubtedly the best -or one of the best- online stores. People buy (lots), and their conversion rate is really high. They don’t let you go, and have almost perfect the “impulse online buy”. Their buying process is good, easy. Their service great.
And yet, after years of being a cliente, I am [...]
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